What is PPC?

Pay per click is a method of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it is a way of buying relevant visits to your website, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine as a sponsored link, that matches the related search performed on a specific keyword or phrase.

When every click counts it pays to be smart

Let us help you get the most of your advertising budget with search, display, re marketing and advertising campaigns. We will work with you to help build a profitable pay per click campaign with carefully crafted ads that are integrated with your search engine optimisation strategy, a fast and effective way for your business to grow sales, expand your brand awareness and generate a return on investment.
Sound good to you? Get in touch with our PPC experts today!

Stay Ahead Of Your Competition With PPC

Whether you are a start-up or an established business, building a strong presence on Google and other search engines takes time. In crowded or competitive markets, SEO is not always enough, this is where PPC comes in.

Our Paid Advertising Services

Account build

We will work with you to help set up and build a new PPC account or review your existing PPC campaign and ensure its optimised to its full potential.


Keyword research

Keyword research is fundamental in an effective paid advertising campaign. At FireTap, our digital advertising experts use a range of analytical research tools to find the most effective keywords for your campaigns, with a focus on conversions and ROI. We ensure we work together to build a profitable campaign that generates traffic and leads.


Ad Creation

Our team is dedicated to providing you with the best service, our experienced team of ppc professionals can help you maximise your position and your ROI. To achieve this, we run A/B tests and create various different ads to test on your target audience. This is just one of the methods we use to ensure your business is fully optimised and always at the forefront of a consumer’s mind.



To ensure you are getting the most out of your campaign we will track your website by measuring your click throughs against your conversions to see how it  impacts your ROI and bottom line.


Google Analytics

After clicking on your ad, Google analytics works with your website to allow us to see exactly what pages your potential customers visited and at what point they left your site. This allows us to conceptually analyse and adapt our adverts to ensure only the most effective ads, that your customers love, are used.

Talk To Us


FireTap’s PPC team are digital advertising ninjas with years of experience and in-depth understanding of how to build and manage successful campaigns in Google Adwords and Bing Ads. We can help you get the most of your advertising budget with Search, Display and Remarketing advertising campaigns to increase relevant traffic to your website. We use a range of analytical tools to monitor performance and continuously optimise our clients’ PPC campaigns, focusing on conversions and return on investment, rather than click, to build profitable campaigns that generate traffic and leads.

Want to enquire about our services? Contact us below!

Let’s Socialise

As you can tell, we like to talk. Give us a call, or complete the enquiry form, we’d love to hear about your business and let you know how we can help achieve your marketing goals and provoke conversation about your brand!

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